Best Digital Marketing Bootcamps
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We are long past the days when if a company wanted to get noticed, it would throw up a new billboard on a popular highway. In the digital era, websites are the new storefronts; if you want to get noticed, it will likely be online.
Every year digital marketing grows to be a larger and larger piece of the pie. Less money is spent on billboards or magazine ads and is filtered instead into social media and other digital formats. According to the American Marketing Association, between 2020 and 2021, digital marketing grew 15.8%, making digital marketing responsible for 58% of marketing budgets in the United States.
Whether for a small boutique or a large multinational corporation, digital marketing is vital for every company and organization. This means an array of employers will likely be eager to hire well-trained digital marketing specialists.
What Is A Digital Marketing Bootcamp?
Digital marketing bootcamps are a fast and intensive way to learn about digital marketing concepts and techniques. They often cover topics relating to search engine optimization (SEO), email marketing, social media marketing, and digital analytics.
Throughout the bootcamp, you will work individually and in groups to gain hands-on experience and build an eye-catching portfolio. These programs can last anywhere from a few weeks to a few months.
Best Digital Marketing Bootcamps
BrainStation
- Location: Remote, Dallas, Chicago, Los Angeles, London, Miami, New York, San Francisco, Toronto, Vancouver
- Program Cost: $16,500
- Technical Disciplines: Digital Marketing
- Learning Format: Online, In Person
- Time Commitment: Part Time, Full Time
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Career Services -
Evening & Weekend Options
BrainStation's digital marketing bootcamp teaches you about branding strategy, content marketing, and social media. The curriculum also explores analytics and reporting. You will work individually and in groups to solve real-world business problems throughout the course.
If the whole bootcamp is too much for you to finish, BrainStation also offers shorter certificate programs in digital marketing.
Visit BrainStation Bootcamp . External linkDigital Marketing Bootcamps for You
General Assembly
- Location: Remote, New York City
- Program Cost: $4,500
- Technical Disciplines: Digital Marketing
- Learning Format: Online, In Person
- Time Commitment: Full Time, Part Time
-
Career Services -
Evening & Weekend Options
If you want to learn digital marketing basics quickly, General Assembly's one-week, full-time program is probably the fastest option available. Or, if that seems like too much, it also offers a 10-week, nights and weekends format.
In this bootcamp, you will learn how to build and measure campaigns using social media, search strategy, conversion optimization, and Google Analytics.
If a full bootcamp program is too much, General Assembly also offers free learning resources in various digital marketing aspects.
Visit General Assembly Bootcamp . External linkThinkful
- Location: Remote
- Program Cost: $5,341
- Technical Disciplines: Digital Marketing
- Learning Format: Online
- Time Commitment: Part Time
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Career Services -
Start For Free
During this part-time, three-month digital marketing bootcamp, you will spend between 15 and 20 hours per week working on self-paced lessons. While it is more extensive than other programs, you will complete projects for each module to build your portfolio. Thinkful also offers monthly payment options and deferred tuition to help offset the cost.
From day one, Thinkful matches you with a mentor who will help you navigate the program. Your mentor will also help you use Thinkful's career services to find a job.
Thinkful . External linkGet the Qualities You Want in a Bootcamp
We use icons to make browsing bootcamps easy for you. Use this breakdown to quickly identify program qualities you are looking for.
Accepts GI Bill®
Accepts the GI Bill® as funding for tuition.
Also Available In Person
This online bootcamp also offers in-person options.
Career Services
Offers career services to help you land your dream job after graduation.
CIRR Member
This bootcamp is a current member of the Council on Integrity in Results Reporting. Learn more at cirr.org.
Evening & Weekend Options
Bootcamps are offered during convenient evening and weekend hours.
Job Guarantee
Employment is guaranteed as soon as you finish your bootcamp.
Money-Back Guarantee
Tuition is refunded if you don't land a job within a given time frame after graduation. Visit the bootcamp website for terms and conditions.
Start for Free
No deposit is required to get started. Begin your bootcamp for $0.
Methodology
Bootcamp Ranking Guidelines
At BestColleges, we believe the best bootcamp is the one that fits your schedule, your learning needs, and your career aspirations. That's why we often present our recommendations in alphabetical order -- because the real best bootcamp is the bootcamp that's best for you.
Our Methodology
The Bootcamp Team at BestColleges has collected data for over 150 bootcamps to help you find the best bootcamp.
At BestColleges, we believe the best bootcamp is the one that fits your schedule, your learning needs, and your career aspirations. That's why we often present our recommendations in alphabetical order -- because the real best bootcamp is the bootcamp that's best for you.
At this time, our recommendation round-ups feature only immersive bootcamps designed to prepare students for job placement upon graduation.
To be included on our lists, bootcamps must meet the following criteria:
- Must offer at least one bootcamp in the United States.
- Must offer at least one bootcamp that is a minimum of 4 weeks long.
- Must require at least 15 hours of work per week if the bootcamp is part time.
- Must encourage at least 10 hours of work per week if the bootcamp is self-paced.
Pricing disclosure: The prices listed were collected from product websites in 2022. However, given the dynamic, fast-paced nature of the tech space, prices are subject to change throughout the year. To get the most up-to-date information about pricing, contact providers directly.
Methodology for Recommending Cheap Bootcamps:
- The bootcamp must meet all of the general criteria listed above.
- The bootcamp must cost less than $8,000 if it is offered full time, and less than $5,000 if it is offered part time. These numbers were chosen based on data collected by BestColleges in 2020 that determined the average cost of a coding bootcamp is $13,580.
What Will I Learn in a Digital Marketing Bootcamp?
Most digital marketing bootcamps start by exploring the foundations of marketing, including brand positioning and understanding your audience. They then expand into digital marketing techniques, such as search engine optimization, web analytics, and content marketing.
Digital marketing bootcamps teach you how to do keyword research, create a Google Ads strategy, and get top search engine rankings for a webpage. They also teach you how to use tools like Google Analytics to analyze how well their marketing campaigns are performing.
Digital marketing bootcamps often offer career services to their students at the end of their programs. These services may include resume assistance, practice interviews, and portfolio help.
What Types of Jobs Can I Get After Digital Marketing Bootcamp?
SEO Specialist
SEO specialists develop and implement SEO strategies for their companies. Their goal is to use keywords to encourage search engines to put their webpages at the top of the search results.
Average Annual Salary (Payscale, March 2023)
$49,880
Content Strategist
Content strategists create and carry out content ideas for their companies, planning every blog post, Facebook post, and tweet that the company publishes online.
Average Annual Salary (Payscale, March 2023)
$66,380
Marketing Manager
A bootcamp graduate with a bachelor's in business administration could get a job as a marketing manager. The Bureau of Labor Statistics projects that job opportunities for marketing managers will grow 10% from 2021-2031.
Average Annual Salary (BLS, March 2021)
$135,030
Frequently Asked Questions About Digital Marketing Coding Bootcamps
How much does a digital marketing bootcamp cost?
The cost of digital marketing bootcamps varies, as does the length of the bootcamp. The bootcamps covered in this guide range in price from $4,500-$16,500. When choosing a digital marketing bootcamp, consider not just the price but also the time it takes to complete the bootcamp.
It's also a good idea to search for online reviews to see what former students have to say about each program. You should also explore bootcamp graduate career outcomes.
Is digital marketing a good career?
Digital marketing is a great career for people who love marketing and technology. It involves a mix of marketing skills, including customer targeting, copywriting, search engine optimization, and using Google Analytics.
One nice thing about digital marketing is that almost everything you do online is trackable. That means marketers can see exactly how well each of their marketing efforts performs. They can see where their email subscribers came from and figure out the cost per sale on a Facebook ad campaign. This allows them to make better decisions about where to use their marketing dollars.
Are digital marketing bootcamps worth it?
Digital marketing bootcamps are worth it for many people, but it depends on your situation. The best way to determine the value of a digital marketing bootcamp is to consider the bootcamp's cost compared to the likely change in your salary after completing the bootcamp and starting a career in the industry.
How can I choose the best digital marketing bootcamp?
There are a few important factors to consider when choosing the best digital marketing bootcamp. These factors include the program's duration, cost, and curriculum, as well as the credentials of the school and its teachers. If a bootcamp is a CIRR member, you should be able to find reliable information on some of the student outcomes.
While it might be hard to choose between the options available, finding a program that aligns with your goals, learning style, and budget is important.
GI Bill® is a registered trademark of the U.S. Department of Veterans Affairs (VA). More information about education benefits offered by VA is available at the official U.S. government Web site at https://benefits.va.gov/gibill/index.asp.
Feature Image: 10'000 Hours / DigitalVision / Getty Images
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