Best University-Affiliated Digital Marketing Bootcamps

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by Meg Whitenton

Updated May 6, 2022

Reviewed by Monali Mirel Chuatico

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Today's marketing and advertising professionals require expertise in internet-based tools. Digital marketing is the preferred marketing specialization for today's tech-saturated business world. Interested in joining this in-demand field, but not sure where to start? Digital marketing bootcamps can accommodate both emerging professionals and career-switchers.

These bootcamps emphasize the latest industry skills in tools like Google Analytics, WordPress, and Facebook Ads Manager. Bootcamp graduates can pursue for high-paying jobs and additional industry certifications to make them more competitive on the job market.

Completing a digital marketing bootcamp can help you pursue roles in marketing, analytics, and related fields. The Bureau of Labor Statistics (BLS) projects a 10% increase in marketing manager jobs from 2020 to 2030, with a median annual salary of more than $142,000.

If you're interested in learning digital marketing, explore these digital marketing bootcamps offered at popular colleges and universities.

Best University-Affiliated Digital Marketing Bootcamps

Arizona State University

  • Location: Remote
  • Program Cost: $13,995
  • Learning Format: Online
  • Time Commitment: Part Time

Career Services
Evening & Weekend Options

Arizona State University's 18-week digital marketing bootcamp offers multiple start dates and meets three days per week. The bootcamp covers critical marketing skills, including campaign development, digital advertising, and user acquisition. Students also enjoy career planning services, including resume and social media profile support, mock interviews, and personal coaching.

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Columbia University

  • Location: Remote
  • Program Cost: $8,495
  • Learning Format: Online
  • Time Commitment: Part Time

Career Services
Evening & Weekend Options

Columbia University offers its digital marketing bootcamp through its Fu Foundation School of Engineering and Applied Sciences. The bootcamp trains students in marketing strategy, optimizing websites and campaigns, automation, and data organization. Graduates receive a complimentary Facebook certification exam voucher.

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Georgia Tech

  • Location: Remote
  • Program Cost: $7,995
  • Learning Format: Online
  • Time Commitment: Part Time

Career Services
Evening & Weekend Options

Through its digital marketing bootcamp, Georgia Tech prepares students to become media-savvy marketers in the online environment. Students explore tools including Facebook Ads Manager, Google Analytics, and WordPress. Graduates can execute digital marketing campaigns using modern analytical tools and 21st-century marketing strategies.

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Michigan State University

  • Location: Remote
  • Program Cost: $7,995
  • Learning Format: Online
  • Time Commitment: Part Time

Career Services
Evening & Weekend Options

Michigan State University's digital marketing bootcamp lasts for 18 weeks and offers multiple start dates throughout the year. Graduates automatically receive a complimentary voucher for Facebook certification in one of several marketing specializations. The bootcamp explores career skills, including content marketing, retention strategy, and campaign development.

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The George Washington University

  • Location: Remote
  • Program Cost: $8,995
  • Learning Format: Online
  • Time Commitment: Part Time

Career Services
Evening & Weekend Options

The George Washington University's digital marketing bootcamp takes a multidisciplinary approach to strategic marketing in the 21st century. Students learn to develop successful marketing campaigns using technologies like WordPress, Google Analytics, Google Ads, and Facebook Ads Manager. The bootcamp includes technical training from industry experts and hands-on projects.

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The University of North Carolina at Chapel Hill

  • Location: Remote
  • Program Cost: $7,495
  • Learning Format: Online
  • Time Commitment: Part Time

Career Services
Evening & Weekend Options

The University of North Carolina at Chapel Hill's bootcamp emphasizes a modern approach to strategic marketing, digital advertising, and campaign development. Students learn to use tools like Google Analytics, Google Ads, and WordPress. This digital marketing bootcamp also explores Facebook Ads Manager and awards graduates a complimentary Facebook certification exam voucher.

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University of California, Berkeley

  • Location: Remote
  • Program Cost: $9,995
  • Learning Format: Online
  • Time Commitment: Part Time

Career Services
Evening & Weekend Options

The University of California, Berkeley offers quarterly starts for its digital marketing bootcamp. Students can complete the bootcamp in 18 weeks through convenient evening and weekend sessions. The program covers marketing strategy, optimization, brand building, SEO, and customer relationship management.

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University of California, Davis

  • Location: Remote
  • Program Cost: $8,495
  • Learning Format: Online
  • Time Commitment: Part Time

Career Services
Evening & Weekend Options

Students can complete the online digital marketing bootcamp at the University of California, Davis in 18 weeks. The program enables students to build career skills in key areas like lead generation, link building and backlinks, and paid social media advertising. The bootcamp offers interest-free payment plans and loan options for enrollees.

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University of California, Irvine

  • Location: Remote
  • Program Cost: $9,995
  • Learning Format: Online
  • Time Commitment: Part Time

Career Services
Evening & Weekend Options

The University of California, Irvine offers a digital marketing bootcamp through its Division of Continuing Education. Students learn to strategize, develop, and execute marketing campaigns using digital tools and technologies. Graduates receive a non-credit certification of completion and a complimentary Facebook certification exam voucher.

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University of Central Florida

  • Location: Remote
  • Program Cost: $8,295
  • Learning Format: Online
  • Time Commitment: Part Time

Career Services
Evening & Weekend Options

The University of Central Florida's digital marketing bootcamp covers the tools and technologies most desirable among top employers. Students learn to use Google Ads, WordPress, Google Analytics, and Facebook Ads Manager. Graduates can pursue one of several specialized Facebook certifications with a complimentary exam voucher.

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University of Denver

  • Location: Remote
  • Program Cost: $8,995
  • Learning Format: Online
  • Time Commitment: Part Time

Career Services
Evening & Weekend Options

The University of Denver developed its online digital marketing bootcamp to address the growing demand for technology-oriented marketing professionals. The bootcamp includes both technical and hands-on training in digital advertising and automation, marketing strategy, and optimizing campaigns and websites. Students qualify for entry-level positions after completing the bootcamp in just 18 weeks.

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University of Kansas

  • Location: Remote
  • Program Cost: $8,245
  • Learning Format: Online
  • Time Commitment: Part Time

Career Services
Evening & Weekend Options

The University of Kansas emphasizes a variety of technologies through its digital marketing bootcamp, including Facebook Insights, Google Analytics, and customer relationship management software. Students explore three primary skill sets: marketing strategy, digital advertising and automation, and optimizing campaigns and websites. Graduates can pursue Facebook certification in their choice of digital marketing specialties.

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University of Minnesota

  • Location: Remote
  • Program Cost: $7,995
  • Learning Format: Online
  • Time Commitment: Part Time

Career Services
Evening & Weekend Options

The University of Minnesota's 18-week digital marketing bootcamp includes hands-on and tactical career training. Students explore subjects like brand building, content optimization, and display advertising and analytics. Learners gain experience using tools like WordPress, Google Analytics, and Facebook Ads Manager.

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University of Wisconsin

  • Location: Remote
  • Program Cost: $14,820
  • Learning Format: Online
  • Time Commitment: Part Time

Career Services
Evening & Weekend Options

The University of Wisconsin offers its digital marketing bootcamp through a partnership with companies including Hootsuite, Microsoft, and HubSpot. This bootcamp aims to make graduates "job-ready" in less than a year, providing training in tools like search engine optimization, e-commerce, and web development. Students enjoy live virtual sessions in an agency-style learning environment.

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Vanderbilt University

  • Location: Remote
  • Program Cost: $8,745
  • Learning Format: Online
  • Time Commitment: Part Time

Career Services
Evening & Weekend Options

Vanderbilt University's 18-week digital marketing bootcamp emphasizes campaign development, marketing strategy, and digital advertising skills. Students master technology, including Google Analytics and Ads, WordPress, and Facebook Ads Manager. Graduates receive a complimentary Facebook certification exam voucher.

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Get the Qualities You Want in a Bootcamp

We use icons to make browsing bootcamps easy for you. Use this breakdown to quickly identify program qualities you are looking for.

Accepts GI Bill®

Accepts the GI Bill® as funding for tuition.

Also Available In Person

This online bootcamp also offers in-person options.

Career Services

Offers career services to help you land your dream job after graduation.

CIRR Member

This bootcamp is a current member of the Council on Integrity in Results Reporting. Learn more at cirr.org.

Evening & Weekend Options

Bootcamps are offered during convenient evening and weekend hours.

Job Guarantee

Employment is guaranteed as soon as you finish your bootcamp.

Money-Back Guarantee

Tuition is refunded if you don't land a job within a given time frame after graduation. Visit the bootcamp website for terms and conditions.

Start for Free

No deposit is required to get started. Begin your bootcamp for $0.

Methodology

Bootcamp Ranking Guidelines

At BestColleges, we believe the best bootcamp is the one that fits your schedule, your learning needs, and your career aspirations. That's why we often present our recommendations in alphabetical order -- because the real best bootcamp is the bootcamp that's best for you.

Our Methodology

The Bootcamp Team at BestColleges has collected data for over 150 bootcamps to help you find the best bootcamp.

At BestColleges, we believe the best bootcamp is the one that fits your schedule, your learning needs, and your career aspirations. That's why we often present our recommendations in alphabetical order -- because the real best bootcamp is the bootcamp that's best for you.

At this time, our recommendation round-ups feature only immersive bootcamps designed to prepare students for job placement upon graduation.

To be included on our lists, bootcamps must meet the following criteria:

  • Must offer at least one bootcamp in the United States.
  • Must offer at least one bootcamp that is a minimum of 4 weeks long.
  • Must require at least 15 hours of work per week if the bootcamp is part time.
  • Must encourage at least 10 hours of work per week if the bootcamp is self-paced.

Pricing disclosure: The prices listed were collected from product websites in 2022. However, given the dynamic, fast-paced nature of the tech space, prices are subject to change throughout the year. To get the most up-to-date information about pricing, contact providers directly.

Methodology for Recommending Cheap Bootcamps:

  • The bootcamp must meet all of the general criteria listed above.
  • The bootcamp must cost less than $8,000 if it is offered full time, and less than $5,000 if it is offered part time. These numbers were chosen based on data collected by BestColleges in 2020 that determined the average cost of a coding bootcamp is $13,580.

Popular Digital Marketing Bootcamps

Learn about start dates, transferring credits, availability of financial aid, and more by contacting the universities below.

What Will I Learn in a University-Affiliated Digital Marketing Bootcamp?

Digital marketing positions require expertise in search engine optimization (SEO), social media marketing, and email campaigns. Digital marketers must expand on traditional business skills to promote products and services electronically in the digital marketplace.

Digital marketing bootcamps emphasize online branding, campaign development, and social media marketing skills. Specifically, students explore critical industry tools like WordPress, CSS and HTML, e-commerce integration, and Google Analytics.

The best digital marketers are creative, personable, outgoing, and tech-savvy, with excellent communication skills. Some digital marketing bootcamps prep students for professional certifications through Facebook.

Digital Marketing Career Outlook

According to the BLS, advertising, promotions, and marketing managers enjoy a projected 10% employment increase in 2020-2030. This field includes even better prospects for digital marketers, whose demand increases as the print media industry continues to decline.

Graduates of a digital marketing bootcamp commonly pursue the following careers.

Frequently Asked Questions About University-Affiliated Digital Marketing Bootcamps

Do university-affiliated bootcamps have a different admissions process?

Yes, university-affiliated bootcamps differ from degree programs and other bootcamps in their admissions process. University bootcamps often operate under the university's online or continuing studies division, offering the bootcamp as a separate but affiliated extension program.

As such, most university-affiliated bootcamps include less rigorous admissions requirements than an undergraduate degree and enroll students throughout the year. Since university bootcamps are not accredited college degrees, they do not offer the same federal financial aid as college programs. However, most bootcamps still offer a variety of payment options.

Can I get school credit from a university-affiliated bootcamp?

No, most university-affiliated bootcamps do not offer college credit toward a degree. Bootcamps primarily develop career skills for tech professionals. While students can gain invaluable industry insight, hands-on experience, and networking opportunities through a digital marketing bootcamp, they earn a certificate of completion upon graduation rather than college credit.

Are digital marketing bootcamps worth it?

Yes, digital marketing bootcamps can offer an accelerated path to a marketing career. Today's marketing and advertising professionals require the latest skills in technology, e-commerce, and social media. Bootcamps specialize in building targeted digital marketing skills for the next generation of digital branding experts, social media influencers, and business-minded web developers.

Graduates of a digital marketing bootcamp may be able to meet the basic education requirements of entry-level marketing jobs and may qualify for specialized professional certification.

GI Bill® is a registered trademark of the U.S. Department of Veterans Affairs (VA). More information about education benefits offered by VA is available at the official U.S. government Web site at https://benefits.va.gov/gibill/index.asp.


Feature Image: VioletaStoimenova / E+ / Getty Images

BestColleges.com is an advertising-supported site. Featured or trusted partner programs and all school search, finder, or match results are for schools that compensate us. This compensation does not influence our school rankings, resource guides, or other editorially-independent information published on this site.

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