AI Policy and Standards

Our primary goal at BestColleges is to give you the information needed to make confident and informed decisions about your future in the higher education space and beyond.

To that end, we work hard to bring you relevant experiential content, including:

• First-hand experiences from students
• Helpful advice from subject matter experts and veteran professionals
• Insights from thought leaders in higher-ed, including college advisors and administrators
• Timely news from our team of journalists

We also produce hundreds of career pages, student guides, and college rankings covering a vast array of topics. There is no one-size-fits-all approach to college — the best program for you depends on your specific needs and goals.

In order to maintain our breadth and depth of quality higher-ed coverage, we continue to thoughtfully leverage emergent tools so we can tell stories and share information that matter to students. This approach sometimes includes using AI tools and natural language processing to help us create content that supplements the expert perspectives, data reports, and detailed college resources we share.

You can count on us to be transparent about our use of these tools, in keeping with our rigorous editorial standards. Any page that utilizes generative AI will feature a clear disclosure at the top of the article. Additionally, accuracy continues to be one of our primary concerns. All of our content — including AI-generated content — undergoes thorough fact-checking and review by multiple members of our editorial team before it is published.